Meng Mao x Igwe
︎ 2019


For the launch of a new product from my brand Igwe, we conducted a campaign in Normandy featuring the talented Chinese influencer Meng Mao.
I had the pleasure of overseeing the entire artistic direction of the shoot and video, creating a unique atmosphere that highlights the product in a natural and authentic setting.

This campaign was designed to capture the essence of the product while drawing on the elegance and charisma of Meng Mao. The result is a series of visuals and videos that perfectly reflect the spirit of the brand, blending creativity, aesthetics, and storytelling.









Pictures : Jules Gorce






samuel@sambrch.com
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